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CASE STUDY

Red Taxi

Discovering Success with Digital Innovation

www.redtaxi.co.in

The Business Impact

2019

Our association started

0

Increase in Website Traffic

0

Growth in Organic Traffic

About Red Taxi

Red Taxi is a prominent transportation service provider renowned for its commitment to safety, and efficiency. With a fleet of well-maintained vehicles and experienced drivers, Red Taxi offers a range of transportation solutions tailored to meet the diverse needs of its customers. Whether it's commuting within the city, airport transfers, or outstation travel, Red Taxi ensures a comfortable journey for passengers. Through its user-friendly booking platform and dedicated customer support, Red Taxi strives to deliver exceptional service, earning the trust and loyalty of travellers across the city or state.

The Problem

Red Taxi, a renowned taxi service provider, faced several challenges in overcoming competition. The absence of a proper website or system to track calls made it difficult for customers to get in touch with them. Relying solely on offline methods led to confusion and complications. Additionally, manual management of workflows created chaos, making it challenging for Red Taxi to streamline its processes.


  • No Website and CRM : This was a big problem. Manual tracking was way too difficult, and there was no centralized platform that could help them manage the leads.


  • No visibility : Back eight years, Red Taxi was just one of the brands, competition was huge, and with no proper digital presence, they struggled to expand their brand and bring in more visibility to the audience who looked for similar needs.


  • No call tracking: Though they were receiving calls, there was no platform or CRM to track calls and follow up.

The Solution

We collaborated with the Red Taxi team to revamp their website into a lead-generating platform and redefine their social media presence with engaging visuals and content. Additionally, we integrated CRM with the website, simplifying lead tracking and follow-up processes.

Here's a list of the solutions we implemented:

The Result

  • Business growth:The business experienced significant growth, expanding from a single entity to multiple branches. Additionally, there was a notable increase in business partnerships across both the city and state.


  • Surge in calls and bookings: Calls and bookings surged dramatically as a result of their keywords ranking higher and their target audience finding them quickly.


Google

4.6