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DB Road, R S Puram, Coimbatore,
Tamil Nadu, India - 641002
Everyone of us use the Internet to search something - and those search terms are the most wanted ! People use the Internet for information - whether to search for an unknown thing or to an unknown place or even on any information.
Websites that are dynamic changing with the changing trends of user search terms can surpass the technological advancements. You need to get your brand discovered and make them list down on top of search results. That's the secret of Search Engine Optimization(SEO).
If you have a good website with poor SEO, then all your efforts go in vain. The Result lies in making your website viewed by tons of people - your prospects. Our SEO Company, connects your customers and prospects with your business.
When thinking of SEO, Search Engines are the big giants (Like Google, Yahoo, Bing etc). The search engines have the website crawlers to collect information related to your website and spread across the Internet for indexing the sites.
Now, here's the game!When a user types in a query (called keyword in marketing!)The search engine crawls through the index and caters the most relevant information related to the user query, and that's how competition is formed and search engine ranking factors are important .
And here is the SEO !If you have optimised your website for the keywords (user search terms), then you get the website ranked high on the list. So, it all lies in the optimization that differentiates your business in what it has to offer , and how you connect the dots with the keywords. Optimising the website is the key factor that drives traffic to your website and strengthens every effort of your digital marketing strategy.
Google doesn't share its search volume data. However, it's estimated Google processes approximately 63,000 search queries every second, translating to 5.6 billion searches per day
Now, here is the interesting fact !
Out of this some % of searches will be related to your business niche. So, if you don't keep your website optimised and keyword rich, then your competitors will rule the marketplace . So, an expert SEO strategy and the agile keyword research are the key factors for a robust Digital Marketing Strategy for your business.
All under one roof - Here at Appac Media, a leading SEO Agency in Coimbatore, have a team of SEO experts and Digital marketing professionals to make your website SEO rich and get it ranked high.
We have already got your covered via the SEO strategies that focus on success to skyrocket your business to new peaks.
You have a Vision - We have the Mission to take you to your Vision
Want to discover how Appac can be your Marketing Partner? Lets Talk today!
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So, With all the astonishing facts in place, how should you define your SEO Strategy?
Your SEO should be dynamic and should change such that it keeps the momentum ON even when Google releases its core updates.
Read below to understand 10 major components/ value propositions that your SEO strategy must have
Every other business will have a goal aligned with the SEO strategy. But a SMART Goal? Yes,
S- Specific M- Measurable A - Attainable
R - Reliable T - Timely
Eg : Increasing the website traffic is a Goal . Increasing the website by 10% in 3 months is a SMART goal.
You have a website - But how often do you perform the Website Audit?
Most of the time - very rare .
So here is the solution :
You have to check the website performance every month to track if the website is inline with your digital advancements and is performing well for your target niche.
Keeping an eye on competition is very crucial. It helps you stay updated with the target sector.
Keyword is the masterstroke of SEO. With proper keyword analysis and optimisation, you can drive good results for the website.
After the keyword research, make your webpage sufficient with keyword rich content.
It's a very important step where you need to observe the keyword rankings on every random period.
Based on the Keyword ranking results, it's important to boost the high performing pages and to elevate the low performing pages. Accordingly, make crucial changes in the SEO plan.
At Appac Media, We have you covered for the Complete SEO Services - you help us with the business requirement and we do the rest for you based on the best digital marketing practices.
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